{"id":2134,"date":"2020-08-05T11:45:36","date_gmt":"2020-08-05T09:45:36","guid":{"rendered":"https:\/\/mainetcare.de\/?p=2134"},"modified":"2024-10-14T19:34:25","modified_gmt":"2024-10-14T17:34:25","slug":"avoid-the-selfie-effect-on-your-website","status":"publish","type":"post","link":"https:\/\/mainetcare.de\/en\/vermeiden-sie-den-selfie-effekt-auf-ihrer-website\/","title":{"rendered":"No selfies on your website"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">As an entrepreneur, artist or association, you are often tempted to present yourself differently on the Internet than you really are.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Many think they have to follow the latest trends or fads for search engines and social media exposure, not realizing how their external image deviates from their true nature.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">We call it the \"selfie\" effect. On Instagram or on Facebook: The web is full of happy faces.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">But which people do you really remember? It's not always the shining women and men, but people you feel connected to.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Only if you are genuine can people who are looking for exactly your characteristics, exactly your special features, connect with you.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">You prefer to work with partners who are authentic and clear and don't pretend to be something they are not.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Find the essence in your company. What makes you special, what are you great at, what do others appreciate about you?<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Do you find this reflected on your website?<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Pretending just to please search engines or the opinion of others is unnecessary.&nbsp;<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>As an entrepreneur, artist or association, you are often tempted to present yourself differently on the Internet than you really are. We call it the \u201cselfie\u201d effect: the web is full of happy faces. But which people are really remembered? It's not the shining women and men, but people with whom you feel a connection.<\/p>","protected":false},"author":1,"featured_media":3480,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[99,98],"techdoc_tag":[],"class_list":["post-2134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-pflege","tag-meine-marke","tag-website-bauanleitung"],"acf":[],"_links":{"self":[{"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/posts\/2134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/comments?post=2134"}],"version-history":[{"count":3,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/posts\/2134\/revisions"}],"predecessor-version":[{"id":28732,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/posts\/2134\/revisions\/28732"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/media\/3480"}],"wp:attachment":[{"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/media?parent=2134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/categories?post=2134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/tags?post=2134"},{"taxonomy":"techdoc_tag","embeddable":true,"href":"https:\/\/mainetcare.de\/en\/wp-json\/wp\/v2\/techdoc_tag?post=2134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}