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Why is Google My Business worth its weight in gold for your SEO?

In the digital world, it is essential that your company is highly visible online. An effective way to increase your visibility with only investing some time is to maintain a Google My Business (GMB)...

Why SEO? Checklist for companies & the self-employed

Why SEO? Have you always wondered what this mysterious SEO is all about? We answer all your questions at a glance!

SEO and security: Why website security is a ranking factor for Google

If you want to be successful on Google, security is an important prerequisite. Because secure websites are ahead in search engines! Read here which ranking factors are important...

Improve SEO ranking: The best tactics for beginners

Pleasing search engines is becoming increasingly important. Internet users worldwide make around 8 billion search queries every day. Most of them end up on Google, the market leader in Germany. Read here which tactics you can use to win over Google...

SEO for companies - why the investment pays off

Is SEO worthwhile for companies? Small and medium-sized companies with a small marketing budget in particular want clear answers here! We have therefore compiled the most important points for you to help you make a decision.

Hands off new URLs! Why you should never change your old URLs

New URL, new luck? Not at all! A website relaunch can be a huge dilemma in terms of SEO. Experience has shown that new website addresses are not at all popular with search engines. Changing a URL can therefore be risky. We explain why...

What is the difference between SEO and SEA?

SEO and SEA are online marketing measures to improve the visibility of your website. You can find a detailed explanation here...

Keyword research guide: How to find suitable keywords for search engine optimisation

Do you have a great homepage with exciting articles or an online shop with super products? Great! Then the world should get to know your website! But how do you manage to attract the right customers? With search engine optimisation (SEO)...

External linking in SEO - ally yourself with "good neighbours". Read now how backlinks in SEO help you with your Google rankings

If other websites link to your homepage, this can help you with search engine optimisation. You can find out what is behind the so-called "backlinks" here...

How to use internal links for seo - easy tips for search engine optimization

Internal links on your homepage have an influence on your success on Google & Co. Here you can find out how to use internal links in a targeted manner!

SEO treasure hunt part 4: Why links are worth their weight in gold in search engine optimisation

Find out here why links are worth their weight in gold when it comes to search engine optimisation. With so-called SEO links, you can gain more clicks for your homepage and improve your Google results!

SEO treasure hunt part 3: The 1×1 for website images

Or: In search of the white horse... Congratulations! You already know how to research suitable search terms and write good website texts. Now let's take a closer look at the topic of website images. Let's venture a...

SEO treasure hunt part 2: Writing good website texts

3 tips on how to win over readers and search engines! In the first part of our article series, we embarked on an adventure into the deep forest of search engine optimisation. Perhaps you have learnt something on the journey...

SEO Treasure Hunt Part 1: The adventure begins.

Search engine optimisation for website maintenance There is an overgrown area in the woods behind your well-tended garden. Rumour has it that dangerous animals live there. Neighbours have heard strange noises and seen huge shadows. They say a daring hiker...

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